Content Marketing Specialist

Permanent, Full-time

We’re looking for a Content Marketing Specialist to help drive growth across our student recruitment, from first click to enrolment. If you love marketing automation, lifecycle marketing, data-driven content, and optimising customer journeys, this role is made for you.

What you’ll do:

• Own and maintain our marketing database and Martech platforms
• Build and optimise email and automation journeys that convert
• Create engaging, SEO-focused content across web and digital channels
• Support lead-gen campaigns and always-on growth marketing activity
• Analyse performance data and maintain dashboards and reporting
• Keep our websites fresh and accurate

What we’re looking for:

• Experience with Customer Data, Email Marketing and Marketing Automation platforms
• Experience with CMS’ – Silverstripe is a bonus!
• Understanding of SEO, digital channels and story-telling
• Passionate about working with data and insights
• Strong writer with a digital-first mindset
• Quick learner, proactive, and comfortable working independently

Why join us?

Whitireia and WelTec is a highly respected institute of technology, providing vocational education to the Wellington region. Here, your work genuinely makes an impact, helping thousands of learners take their next step.

If you're ready to grow your skills in lifecycle marketing, growth marketing, SEO, and automation, and want meaningful work with a great team, we’d love to hear from you.

Apply now and help us inspire the next generation of learners.

Click on Apply Now below and complete the on-line application form. Please note it is important that you complete all sections of the on-line application.

For other information please email recruitment@wandw.ac.nz

Applications close 21 January 2026